Privacy Policy
Last Updated: October 25, 2025
1. Introduction
Bannari Amman Sugars Ltd. - Agri Natural Fertilizer Unit ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
2. Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
Personal Data
Personally identifiable information, such as your name, email address, and telephone number, city, and message content that you voluntarily give to us when you fill out a form on the Site.
Derivative Data (Analytics)
Information our servers automatically collect when you access the Site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Site. We use third-party tools for this, including:
- Google Analytics & Google Tag Manager: To track website traffic and user behavior.
- Microsoft Clarity: To capture how users interact with our website through session recordings and heatmaps to improve user experience.
These tools collect non-personally identifiable data to help us understand user behavior and improve our services.
3. Use of Your Information
Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the Site to:
- Respond to your product enquiries and support requests.
- Contact you regarding your query. As per your consent, this may include communication via email, phone call, SMS, or WhatsApp.
- Compile anonymous statistical data and analysis for internal use to improve the website and our service offerings.
- Send you marketing communications if you have opted in to receive them.
All data submitted through forms is used for internal purposes only and is not sold or shared with third-party marketers.
4. Disclosure of Your Information
We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website or servicing you, so long as those parties agree to keep this information confidential.
We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety.
5. Security of Your Information
We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.
6. Your Rights
You have the right to:
- Request access to the personal data we hold about you.
- Request correction of any inaccurate personal data.
- Request erasure of your personal data.
- Opt-out of receiving marketing communications from us.
To exercise these rights, please contact us.
7. Policy for Children
We do not knowingly solicit information from or market to children under the age of 13. If you become aware of any data we have collected from children under age 13, please contact us using the contact information provided below.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes.
9. Contact Us
If you have questions or comments about this Privacy Policy, please contact us.